CLIENT / BUTCHERS

NOURISH YOU LIKE YOU NOURISH US

HOW WE HELPED DOG OWNERS FALL IN LOVE WITH BUTCHERS AGAIN

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For over 30 years Butcher's Pet Care has built a business on the belief that every dog should be able to enjoy natural, nourishing food. It’s the least we can do when they give us so much, unconditionally, every single day.

We were challenged by the Butcher's team to deliver a TV brand campaign that would drive consumer reappraisal of the brand and resonate with dog owners throughout Britain.

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WE CELEBRATED REAL MOMENTS WITH REAL PETS

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To capture truly authentic moments between owner and pet, we created a TV campaign starring ‘real people’ with their own dogs that focusses on the importance of that special connection that we have with our dogs.