CLIENT / CINEWORLD

CINEWORLD CHRISTMAS GIFTING RANGE

CINEWORLD CHRISTMAS GIFTING RANGE

Christmas can be a crazy, stressful time – and after the last couple of years the excitement was sky high, but so was the pressure to the gift right!
 

After the chaos of the last year, we helped Cineworld take a different approach to their Christmas 2021 campaign.

WE TOOK THE STRESS OUT OF CHRISTMAS SHOPPING

We reminded cinema-goers of how relaxing big screen escapism can be with series of three 30 second cinema spots for the Cineworld gift card range. Each concept featured hypnotic, pulsing visuals of the Cineworld star, placing the brand front and centre, accompanied by the rhythmic, warm tones of Malcom McDowell.

Plus, those looking for an even bigger dose of Christmas chill, could sit back and watch our 90 minute PR feature with McDowell voicing a stream of Christmas consciousness.